Mandela's Story As Told Through Social Media

What would it have looked like if social media existed during the times of Mandela's fight for freedom in South Africa? As tribute to the inspirational leader on his 94th birthday today Prenzence Digital have put together a well-executed, creative piece of work with this video on Mandela's story as told by social media - "a language we all understand today".

Which asks the question: how could the power of this medium's reach and connectivity have changed the course of South Africa's story? 

Inspired? Leave your mark on Nelson Mandela Day here #MandelaStory

What Happens When I Push This Red Button?

Ever been going about your daily routine, secretly wishing something dramatic might happen to shake things up and add a little spice to it? This usually ends up with you turning on your TV at the end of the day to watch these subconscious thoughts come to life, whether that be owning the wild with Bear Grylls or acting on impulse in the case of Hank Moody.

That's the jist of cable network, TNT's latest ad. Building on their slogan "We Know Drama", the team sets up a big red button in the middle of a quiet Belgium village square waiting for a brave soul to push it. With those who do becoming witness to an enthralling scene of dramatic events - check out the ad to watch a compilation of the best reactions.

Google Glasses: A Whole New World of Branding Possibilities

Here is another reason for the Marketing and IT department to get cosy. Months after the rumours started, Google has officially launched their augmented reality glasses, called Project Glass, opening up endless opportunities for marketers. Hello the future.

"The Google[x] team that's working on the project says they've opened it up to the public to solicit ideas about what people actually want from a set of augmented reality specs." Read more Gizmodo