Twitter Launches New Bird Logo

Twitter has updated its bird mascot, with the company saying the redesigned mark will now become 'the universally recognisable symbol of Twitter'. The new bird will become Twitter's main identity, replacing the former main logo, which was 'Twitter' in bubbled text. Twitter's creative director Doug Bowman (@stop) says the Twitter bird will be used to represent Twitter in all instances, adding, 'There's no longer a need for text, bubbled typefaces, or a lower-case "t" to represent Twitter. The new Twitter bird is a simplified version of the previous bird mascot, and is rendered in a slightly different shade of blue. Source: SaatchiNow

The Thank You Economy: How Business Must Adapt to Social Media

Gary Vaynerchuk aka 'the king of social media' has over 900,000 Twitter followers. Had you ever heard of him before today? I'm going to guess probably not. But if you have 8 minutes to spare today and would like to own the topic on 'how brands can get the most out of their social media strategy' then you should watch this, because in Gary's words "marketing is about to get really f***ing hard"